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"These Very Cheap Paperback Books
Could Help You To Transform
Your
Business Fortunes..."

I would like to recommend three low cost books to you. I'm not making a dime for telling you about these books, I have just found them very useful and I wanted you to know about them.

These are real hard copy books not ebooks, which you can get from Amazon or most other booksellers, maybe even your library.

Here's the list:

#1 -
Influence: The Psychology of Persuasion

By Robert B.Cialdini

What's is about? As the names suggests, it's a study on psychology. If you want to sell anything to anyone, be it online, offline, face-to-face, whatever, this book will be an invaluable resource for you.

This is not a business book. It's an enlightening study on people, and how they react to different situations.

I have 'only' read this book twice so far, and I'm going through it a third time. Why? Because I want to master the principles in this book until they are second nature to me. I really do think this book is a must read for anyone in business.

I first heard about this book from Terry Dean, but since then I have also heard people like John Reese, Frank Kern and Yanik Silver highly recommend it. In fact, I think Yanik has said he's read it 7 times so far, show off!

Available on Amazon for $15, with some private sellers offering if for around $9.

#2 -
How To Get Everything You Can
Out Of All You've Got

By Jay Abraham

Jay Abraham is one of, if not 'the' highest paid consultant marketers in the world, and for good reason.

This book first introduced me to the concept of having a 'USP' (unique selling proposition). If you are trying to sell a product in a market where everyone else is selling the same thing, you are gonna need some kind of edge, right? Something that will make people buy this product from 'you', when they could just as easily buy it from a competitor.

If you have ever tried to sell a product you bought the resell rights to…

Or

Want to promote affiliate products that loads of other promoting…

Or

You want to sell any type of product online or offline that has any sort of competition. Basically anything.

…This book will really give you a brilliant insight into what you need to do, to make you and your products stand out from the crowd.

Available on Amazon for $10.17, with used copies going for $9

#3 -
The Ultimate Sales Letter

By Dan Kennedy

The title kind of gives this away, but that's the point. Dan is a prolific public speaker (or at least he was until recently) and claims to have helped more people become millionaires than anyone else.

In this book, Dan takes you step-by-step through the process he uses to create mega profit pulling sales letters. I would recommend this book to anyone who wants to learn how to write a great sales letter.

Since reading this book I have become a huge fan of Dan's, and I now have one and half filing cabinet drawers full of his tapes and manuals.

There are a lot of copywriting ebooks/manuals/courses and seminars available on the market today. My advice is to start by reading this book. You will not regret it.

The book has a gold cover, which is very appropriate considering how valuable the content is. Highly recommended.

This is currently only available on Amazon from private resellers, with the best price at $8.52. You should be able to get a new copy if you shop around.

When you go to Amazon, just type in the book titles, or the name of the author and you should find them straight away.

I hope you find these books as invaluable as I do.

Jason
Editor - 'Business Brainwaves' Newsletter

Newsletter: 25th February 2005
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